Privacy Policy
Last Updated: January 2026
The Dogchester ("we," "us," "our," or "Company") operates thedogchester.com (the "Website"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Website, including all features, content, and services offered.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Website. By accessing and using the Website, you acknowledge that you have read, understood, and agree to be bound by all the provisions of this Privacy Policy.
1. Information We Collect
We collect information in the following ways:
- Personal Information: When you voluntarily submit information through contact forms, newsletter sign-ups, or account creation, we may collect your name, email address, and other identifying information.
- Technical Information: We automatically collect your IP address, browser type, operating system, referring URLs, and pages visited.
- Cookies and Tracking Technologies: We use cookies and similar tracking technologies to enhance your experience and gather usage data about how you interact with the Website.
- Usage Data: We collect information about your navigation patterns, clicks, search queries, and engagement with content and affiliate links.
2. How We Use Information
We use the information we collect for the following purposes:
- Analytics: To monitor Website traffic, performance, and user behaviour through analytics platforms.
- Affiliate Tracking: To track affiliate links, measure conversions, and calculate commissions from partner casinos and bookmakers.
- Site Improvement: To enhance user experience, optimise content, and develop new features.
- Communication: To respond to inquiries, send newsletters, and provide updates (with your consent).
- Legal Compliance: To comply with applicable laws, regulations, and legal requests.
3. Cookie Policy
Our Website uses cookies to improve functionality and user experience. Cookies are small text files stored on your device.
Types of Cookies:
- Essential Cookies: Required for basic Website functionality.
- Analytics Cookies: Used to understand how visitors interact with our Website.
- Affiliate Tracking Cookies: Used to identify referrals from our affiliate links to partner bookmakers and casinos.
- Marketing Cookies: Used for retargeting and promotional purposes (where permitted).
Opt-Out Options: You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, blocking essential cookies may affect Website functionality. You may also opt out of analytics tracking by adjusting your browser's "Do Not Track" settings, though we cannot guarantee all third parties will honour this preference.
4. Third-Party Links
The Dogchester is a casino and gambling affiliate Website. We provide links to partner casinos, bookmakers, and other affiliate websites. We are not responsible for the privacy practices, content, or security of these third-party sites. Each partner maintains its own privacy policy, terms of service, and data protection practices.
We strongly encourage you to review the privacy policies of any third-party websites before providing your personal information. Your use of third-party websites is at your own risk and subject to their terms and conditions.
5. Your Rights
Under UK and EU data protection laws (including UK GDPR), you have the following rights:
- Right of Access: You may request a copy of the personal data we hold about you.
- Right to Rectification: You may request correction of inaccurate personal data.
- Right to Erasure: You may request deletion of your personal data (subject to legal obligations).
- Right to Restrict Processing: You may request limitation of how we process your data.
- Right to Data Portability: You may request your data in a portable, machine-readable format.
- Right to Object: You may object to certain types of processing, including direct marketing.
- Right to Withdraw Consent: You may withdraw consent for processing at any time.
To exercise these rights, contact us using the details provided in the Contact Us section below. We will respond to your request within 30 days or as required by law.
6. Data Retention
We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, unless a longer retention period is required by law. Specifically:
- Contact form submissions are retained for up to 2 years.
- Affiliate tracking data is retained in accordance with our affiliate partners' requirements, typically for up to 90 days.
- Analytics data is retained for up to 26 months.
- Newsletter subscriber information is retained until you unsubscribe.
When data is no longer required, we securely delete or anonymise it.
7. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data protection practices, please contact us at:
Email: [email protected]
If you believe we have violated your privacy rights or you wish to make a formal complaint, you may also contact the Information Commissioner's Office (ICO) at www.ico.org.uk.
Note: The Dogchester operates in the gambling affiliate sector and is not a licensed gambling operator. All linked casinos and bookmakers operate under their own UK Gambling Commission licenses where applicable. Gambling can be harmful; please gamble responsibly.